After merging with Flower Mound-based Funimation, Crunchyroll says it’s in “hyper-growth” mode. And it’s augmenting that development with a new local exec.
The Sony-owned streaming platform, which has a production center in North Texas, has selected Barb Bidan as its new Chief Public Officer, who will guide the company on its “next stage of growth” in addition to overseeing the company’s global team. will help.
“We want to provide our fans with anime when, where and how they want to enjoy it,” Bidan told Dallas Innovates.
Crunchyroll wants to add 100 employees globally
Bidan this month joined Crunchyroll, which has 15 offices globally. Prior to joining the company, Bidan held a similar role at the Colorado aerospace company Boom Supersonic. According to his LinkedIn page, Bidan also works as an advisor to startups and venture capital firms.
Bidan joins the company of more than 1,000 individuals amid “booming” demand for anime content. Crunchyroll says it currently has more than 100 open positions, including local roles in areas such as product design, software engineering, application development and accounting.
“Crunchyroll has specialists in several offices, but DFW is best known as our production hub, where we have great dubbing capability with brand new studios,” Bidan said. “We are a truly global company, which lets us hire for a variety of roles in our DFW location.”
Sony acquires Crunchyroll from AT&T for about $1.8 billion
Sony announced the addition of Flower Mound anime dubbing and distribution company Funimation—with Funimation subsidiary Wakanim—to what it calls “the world’s largest anime content library” earlier this year, following a merger with Crunchyroll.
New York Stock Exchange-traded Sony acquired a 95% stake in Funimation in 2017 in a deal valuing the local company at approximately $150 million. After announcing plans in late 2020, Sony finalized its approximately $1.2 billion acquisition of Crunchyroll from Dallas-based AT&T. last August.
There are over 1,000 titles in Crunchyroll’s library. As of last August, the company said it had reached the 5-million-customer milestone.
In April, Crunchyroll CEO Colin Dekker resigned. He was replaced as CEO by Rahul Purini, who formerly served as Crunchyroll’s chief operating officer – a similar role he held at Funimation.
“Anime continues to evolve, and we are certainly seeing a lot of appetite for anime among ardent fans and those dipping their toes in the medium,” Bidan said. “We’re just as fast as anime.”
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